MISSION, VISION, VALUES

MISSION

The idea behind Smart Organic AD was derived from the wish to offer an alternative to the conventional food industry by distributing clean and healthy food products with guaranteed organic origin.
As a Bulgarian company we work together towards building a better Bulgarian image abroad. We support the local producers by using, whenever possible, raw material with Bulgarian origin. We also provide employment and support our employees on their way to personal growth and development of skills by “learning while doing”. We encourage them to take responsibilities for their actions, thus building up future leaders who will inspire and continue the legacy of the company.

VISION

We are an innovative, dynamic and socially responsible company determined to give a healthy food choice everywhere to everyone. Day by day we strive to offer compromise-free products that we give to our own children and a superb service to our clients along the supply chain.

VALUES

What values do we hold on our way towards fulfillment of our mission:

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positive attitude – we believe that the smile is our best friend and we strive to build a positive work flow

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safe work environment – no night shifts, heated facilities, ventilation systems in the production areas

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healthy lifestyle – we are also fans the organic products we distribute and we consume them in our daily pursue of a healthier lifestyle. We make sure the commodities are pure and no animals have been harmed during their production.

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to offer and to consume environmentally friendly products that support the natural and non-violent way of life (for which production is not injured animals).

creativity and innovation – not only in our products, but also in our work

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responsibility – for our customers (quality, reliability, safety), for our colleagues (openness, sincerity, support), for our society (safety, growth, support)

open and honest communication

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tolerance and acceptance

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in conformity with nature – we recycle the waste from the office and production facilities and strive for reduction of garbage and fuel